hokify is a job platform that enables easy and mobile-friendly job applications. Users need to enter their information just once, avoiding the repetitive data entry required by many other providers.
Our conducted research indicated that many users applied only once and left their profiles sparsely filled out. This not only causes a decline in application quality but also means users overlook the main advantage of hokify. Each application after the first is faster and more straightforward.
To enhance profile completion rates and motivate users to use their profiles for multiple applications, we redesigned the profile as the centerpiece of the app.
research & strategy, ideation, prototyping, wireframing, design, dev handoff
hokify
After the redesign, the profile increases the visibility of the user and emphasizes the crucial role of a complete profile in the application process.
A dashboard-like interface was added and transformed the profile to a central spot for editing information, getting updates on applications and discover new hokify features.
In the first screenshot on the left, you can see the old design compared to the new one.